Online marketplaces’ cashback offers distort level-playing field, says retail association | Latest News & Updates at Daily News & Analysis

According to the Retailers Association of India (RAI), the cashback or money back guarantee offered by an e-commerce marketplace should be considered tantamount to influencing the selling price.

Source: Online marketplaces’ cashback offers distort level-playing field, says retail association | Latest News & Updates at Daily News & Analysis